Album Design & Release Campaign
2015 was the year I released my first solo album of original music. On top of writing and performing the music on the record, I handled the visual design and promotion of the release. I used hand lettering, illustration, photography and video production. Pretty much everything I love to do I put it towards creating special digital content for the release.
I also did a 30 day, daily Instagram count-down to the release in order to stay at the forefront of my audience's attention. By the time the album was released, people were well-informed and excited to purchase and enjoy the music.